When You See it...
Challenge your friends' observation skills by creating your own 'When You See It' meme on Post2x. Our intuitive editor makes it easy to add captions and highlights to those mind-bending images that hide the unexpected in plain sight.
When You See it...

When You See it...
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Frequently Asked Questions
What is the history of When You See it...?
When You See It (often abbreviated as WYSI) is a classic internet phenomenon involving images that appear normal at first glance but contain a shocking, scary, or humorous detail hidden in the background. Popularized on early image boards like 4chan and Reddit, the format relies on the viewer's 'aha!' moment when the brain finally processes the anomaly—often a face in a window or a misplaced object. It pioneered the 'mindfuck' genre of internet media, evolving from simple scary pranks to complex optical illusions and humorous social commentary, remaining a staple for engagement-driven content across social media platforms.
Can I create When You See it... memes for free?
Totally free. Premium features are available for power users who want more from When You See it....
How does the AI caption feature work?
The AI analyzes your topic and writes captions that match the template style. to try it out.
Does this meme maker support custom images?
Yes! Upload any image you want. Just click upload and select your photo for the meme.
Is an account required for this meme maker?
Nope! Use the meme maker right away. Signing up is optional and unlocks extra features.
Is commercial usage of the meme permitted?
Perfect for marketing. Use the memes in your campaigns. Custom uploads should be images you own.
What sets this meme generator apart?
Unlike basic tools, this meme maker offers AI writing, engagement predictions, and social sharing. Check out all our tools for creators.
How do I get my meme file?
The meme downloads as PNG with one click. Then post it to any platform.
Can I post When You See it... to X directly?
Yes! Share your When You See it... directly to X and other platforms with one click.
How do I get When You See it... without a watermark?
Yes! The no-watermark option is available for Pro subscribers. Your When You See it... exports completely clean.